Agape Mdumulla and Sam Cotton began the brand with the fundamental thought of designing for men. After years of countless menswear collections displaying either a fear to create something different or collections which push too far and never seeing the light of day they aim to sit firmly in the middle.

With a strong emphasis on entirely bespoke print and humour they believe that fashion should never be taken too seriously.

Over the last two years they have worked in London for designers such as Karl Lagerfeld, Alexander McQueen, Armand Basi, Blaak Hoome, J.W.Anderson and Carolyn Massey and currently show on schedule at London Fashion Week with Fashion East.

AGI & SAM AW2012